Case Study: Black Diamond Café boosts customer loyalty with Spendgo

Black Diamond Café - Customer Case Study

Black Diamond Café, an Emeryville, CA café competing against Starbucks and Pete’s Coffee, needed a better way to drive customer engagement and repeat visits without investing in an expensive branded app or complex POS changes. The small business wanted a loyalty solution that would be easy for customers to use and simple for the café to manage.

Spendgo, working with Epson OmniLink intelligent printers, provided a cloud-based customer engagement and loyalty system that captured transaction data through the receipt printer and made it actionable without costly POS integration. Customers could opt in by entering their phone number on an 8-inch tablet, earning rewards based on dollars spent; the program helped Black Diamond Café speed up lines, reduce fraud, and offer meaningful rewards, while Spendgo reported 5M+ users on its platform, a 30% SMS opt-in rate, and a 94% rewards redemption rate.

Black Diamond Café

David Ung

Founder