Speero
14 Case Studies
A Speero Case Study
RevZilla, an online motorcycle-gear retailer, was facing a major revenue loss as customers increasingly shopped on mobile devices, where the conversion rate was half that of desktop. They needed to quickly identify the barriers preventing purchases on their mobile site and partnered with Speero to find a solution.
Speero used its ResearchXL framework to conduct comprehensive research into the mobile customer journey. This led to a key insight and a recommendation to adjust the checkout flow to show a product summary earlier. Implementing this single, research-backed change resulted in a 6.01% lift in mobile conversion rate, generating an additional $2 million in annual revenue for RevZilla.
Alexander Robinson
Director