Speero
14 Case Studies
A Speero Case Study
MongoDB's Director of Growth, Laura Borghesi, faced the challenge of launching a high-velocity experimentation program from scratch to accelerate growth. With a small team, multiple responsibilities, and a need for a flawless data setup, achieving this internally seemed impossible. MongoDB hired the vendor Speero for their full-service experimentation program to build and manage this initiative.
Speero implemented its program, quickly moving from initial assessments to execution on high-opportunity website areas. They provided transparent, digestible communication for all stakeholders and established a Center of Excellence (CoE) to embed experimentation into the company culture. As a result, MongoDB went from zero to 100 tests per year within just six months, eliminated internal friction, and transformed its culture to embrace data-driven experimentation for business decisions.
Laura Borghesi
Senior Director of Growth Marketing