Case Study: Red Bee Media achieves accurate, cost-efficient subtitles for accessible video with Speechmatics

Red Bee Media - Customer Case Study

Red Bee Media, a specialist in accessible broadcasting services (SDH, audio description, sign language translation and accessibility metadata), faced the challenge of scaling accurate captioning for pre-recorded video to meet growing accessibility and regulatory demands. To address this, Red Bee Media partnered with Speechmatics to use their Automatic Speech Recognition (ASR) technology for same‑language subtitling of pre-recorded content.

Speechmatics’ ASR was integrated into Red Bee Media’s bespoke, internally hosted production workflows—combining sophisticated formatting, house-style rules and a time-to-text database—to create an offline subtitling solution. The Speechmatics-powered workflow has made subtitle production more cost-efficient and faster while maintaining accuracy, helping broadcasters such as Channel 4 stay at the cutting edge of accessibility.

Red Bee Media

Tom Wootton

Head of Product, Access Services