Case Study: COOLA achieves a 50% reduction in administrative burden and improved company-wide collaboration with Specright

COOLA Reducing Administrative Burden by 50% and Improving Collaboration with Specright

COOLA, the suncare brand, faced growing inefficiency from siloed product specification data—spreadsheets, shared files, and individual computers forced packaging staff to manually measure hundreds of products and spend hours fielding dozens of information requests daily. To address this, COOLA partnered with Specright and adopted the Specright product information management platform (integrated with their NetSuite ERP) as a centralized source of truth.

Specright centralized COOLA’s specs, introduced the Chatter collaboration stream, and enabled on‑the‑spot, customized reporting for sales and retail partners, all with minimal IT support. The implementation cut administrative tasks by 50%, reduced email information requests to about 25% of their former volume, protected institutional knowledge during turnover, and freed the team to focus on strategic packaging and innovation.

COOLA

Michael Rentz

Senior Procurement Manager