Case Study: Leading Sports-Fashion Retailer achieves high frontline engagement and streamlined e-learning with Speakap

Leading sports-fashion retailer partners with Speakap to reach, engage, educate and empower frontline employees

Leading Sports-Fashion Retailer, a Netherlands-based chain with 1,800 employees acquired by an international sport retail group in 2016, faced a long-standing need to reach individual stores efficiently, integrate suppliers for e-learning, and connect seamlessly with HR systems. The retailer selected Speakap’s branded internal communications platform to address these challenges and replace fragmented channels.

Speakap implemented a secure, branded app with supplier-linked video e-learning, HR integrations (registration, planning) and store-level NPS tracking, becoming the primary system for HQ, stores and suppliers. The platform drove strong engagement—70% of users are active daily—with a 10/10 likelihood to recommend, positive onboarding feedback, faster trainee product knowledge and a branded app that’s become a source of pride for the company.