Case Study: Martha’s Table boosts employee engagement with Speakap

How Speakap Helped a Washington D.C. Non-Profit Increase Employee Engagement by 53%

Martha’s Table, a Washington D.C. nonprofit serving children, families, and communities across three locations, faced major internal communication challenges as its hybrid workforce became more disconnected during the pandemic. Important updates were not consistently reaching frontline employees, and siloed channels like email made it difficult to keep everyone aligned, informed, and engaged. Speakap was brought in to help close the communication gap with a centralized employee communication platform called MT Connect.

Using Speakap, Martha’s Table turned MT Connect into a culture-building hub with real-time updates, interactive content, leadership participation, and engagement analytics. The results included a 93% activation rate and a 53% increase in engagement between 2023 and 2024, with daily active users rising from 15% to 20%. The organization also saw 85% more posts and 24% more unique users, helping strengthen connection, recognition, and internal culture across the workforce.

Martha’s Table

Delal Salah

Internal Communications Manager