Case Study: Western University saves hours on interview transcription and content production with Speak AI

Western University - Customer Case Study

Western University, a top Canadian research-intensive university, faced a significant bottleneck in its content production. Its communications team, led by Jason Winders, spent four to six hours manually transcribing each long-form interview before they could even begin writing articles. The vendor, Speak AI, was brought in to address the challenges of manual transcription, the identification of key themes, and the need for note-taking during interviews.

By implementing Speak AI's automated transcription and analysis service, the university eliminated the manual transcription process. The solution provided immediate, accurate transcripts and automatically identified key themes and quotes from interviews. This allowed the team to focus entirely on conversations instead of note-taking and move to published articles much faster. The measurable impact was a saving of multiple hours of manual work for every single interview conducted, dramatically accelerating content production.

Western University

Jason Winders

Director, Editorial Services