Case Study: LinkedIn Achieves 2.3× Longer Networking Time with SpatialChat

LinkedIn boosts networking time 2.3× with SpatialChat

LinkedIn needed to host a virtual networking event for over 150 participants where the goal was meaningful peer interaction, not passive attendance. The challenge was to create a structured environment that prevented chaos while still allowing for flexible and organic conversations, moving beyond the limitations of traditional breakout-room formats. To achieve this, they used SpatialChat.

Using SpatialChat's multi-room spatial model with spatial audio, LinkedIn created a virtual event with a main welcome room and several themed networking zones. This solution gave attendees the agency to move fluidly between conversations, resulting in a 2.3x increase in average networking duration and a 4.3/5 satisfaction score. SpatialChat enabled LinkedIn to successfully execute a high-quality, scalable networking event that significantly exceeded the outcomes of traditional virtual formats.

LinkedIn