Case Study: Kurve achieves a 13% uplift in sign-ups with SparkToro

Using SparkToro, digital growth agency Kurve saw an uplift in sign-ups for niche industry events

Kurve, a digital growth agency, faced a challenge in building a highly targeted audience for a niche client using the native tools of social media platforms, which were skewed by monetization bias and often inflated reach. To find a more precise and relevant audience for their paid acquisition campaigns, they turned to the SparkToro platform.

Using SparkToro, Kurve was able to identify relevant social profiles discussing their client's specific topics. This allowed them to build a custom audience for paid ads and create effective lookalike audiences to promote a webinar. This solution implemented with SparkToro's resources resulted in a 13% uplift in sign-ups compared to their generic campaigns, demonstrating a more impactful and efficient targeting process.

Kurve

Oren Greenbeerg

Director