Case Study: Global Manufacturing Company unlocks new revenue opportunities with SparkBeyond

Repurposing Excess Chemicals for Global Manufacturer

Global Manufacturing Company, a global chemical manufacturer, needed a better way to identify new growth opportunities by repurposing its existing products and raw materials. Working with SparkBeyond and its Research Studio platform, the company set out to uncover untapped commercial applications, new markets, and adjacent opportunities to strengthen its R&D pipeline and create new revenue streams.

SparkBeyond analyzed billions of web pages, scientific articles, patents, and news sources to generate and prioritize potential use cases, using approaches such as property-based analysis, substitutes analysis, and domain-focused exploration. The effort revealed around 10,000 applications, with dozens validated by a joint task force; 25% were entirely new to the client. The identified opportunities each carried an estimated revenue range of $50M–$500M, with one application alone projected at more than $150M.