Spark Hire
110 Case Studies
A Spark Hire Case Study
Spirit Airlines, the eighth-largest U.S. carrier based in Miramar, FL, operates 460+ daily departures to 60+ destinations and hires at high volume for roles like flight attendants, customer service, and ramp agents. Their challenge was to modernize and speed up a cumbersome screening process — previously reliant on Skype and a pre-screening assessment — to save time, improve candidate experience, and better identify engaged applicants.
Spirit implemented Spark Hire’s video interviewing (one-way, live, and mobile), replacing the assessment and reducing the need for Skype. The platform was easy to adopt with strong support, and Spirit now sends about 150 interview requests monthly for one role with a ~50% response rate; non-completers rarely become quality hires. The change boosted candidate quality at events, cut in-person interview time, and helped recruiters quickly identify top candidates while improving overall hiring efficiency.
Dulna Aubourg
HR Business Manager