Case Study: an Asian-based media and entertainment firm improves global media analysis with S&P Global Market Intelligence

Understanding the Global Media Landscape

An Asian-based media and entertainment firm with global media assets needed better sector-specific intelligence to support its Investment Management Division. S&P Global Market Intelligence was brought in because the team lacked detailed TMT data, spent too much time building Excel models, and needed better insight into global media trends, competitor models, and digital disruption.

S&P Global Market Intelligence provided detailed TMT data and news, screening tools, company profiles and financials, proprietary research, over 80 country-level models, and pre-built Excel templates and modeling support. As a result, the team could track global media trends more effectively, assess market opportunities and risks, and spend more time on strategic analysis; the case study does not provide specific quantified financial results.