Sovrn
14 Case Studies
A Sovrn Case Study
The Work at Home Wife is a blog founded by Angie Nelson in 2010 to help people build flexible, professional work-from-home careers. Angie shares practical advice on starting businesses, marketing, and making a sustainable living from home, with a clean, brand-driven design that highlights products and services relevant to her audience. The implicit challenge was how to monetize those recommendations at scale without disrupting the site’s look or reader experience.
Angie solved this by implementing VigLink sitewide to automatically convert mentions of products and companies into affiliate links. The result: seamless monetization that “works great for new bloggers and veterans alike,” according to Angie, with no noted drawbacks—allowing her to keep the site focused on helpful content and continue inspiring thousands of women pursuing work-from-home careers.
Angie Nelson
The Work at Home Wife