Sovrn
14 Case Studies
A Sovrn Case Study
Pocket-Lint is the UK’s largest independent gadget reviews and news site, known for clear, consumer-trusted reviews that ask whether a product improves life, works well, and has wow factor. They needed a better monetization solution that wouldn’t distract from editorial quality—manual product linking and a competitor’s affiliate program were underperforming and taking time away from writing.
By switching to VigLink’s Insert and Natural Language Processing technology, Pocket-Lint automated accurate product linking and gained actionable dashboard insights. The move boosted revenue—doubling income through VigLink’s CPC campaigns—while allowing the team to focus on producing high-quality content.
Stuart Miles
Pocket-Lint