Southern Tide Media
7 Case Studies
A Southern Tide Media Case Study
Touch MedSpa, a med spa in the Grand Strand area, faced challenges standing out in a crowded local market where every treatment had multiple advertisers. They needed a marketing strategy that could not only keep them front of mind but also definitively prove which campaigns were generating leads. They partnered with Southern Tide Media for a full-funnel marketing solution.
Southern Tide Media implemented a comprehensive strategy encompassing paid search, social media, SEO, email, and video. A key component was integrating their CRM to tag every lead with its originating campaign, providing clear ROI reporting. The results were significant, including achieving six #1 local SEO rankings and building a weekly email audience of over 27,000 subscribers. This strategy led to a 29% increase in time on site and an 18% increase in key conversion events, sustaining a successful client relationship for thirteen years.