Case Study: Balter Beerworks achieves stronger engagement and a refreshed brand with South Made Marketing

Balter Beerworks boosts engagement 92% with South Made Marketing

Balter Beerworks, a craft brewery in Knoxville, sought to elevate its brand presence. They initially engaged South Made Marketing for social media strategy and content creation to meet this challenge.

South Made expanded its role to provide a comprehensive solution including graphic design, community management, and a complete website redesign and rebrand. This effort resulted in a bold new identity that strengthened the brewery's community connection and significantly increased its reach. The vendor, South Made Marketing, helped build Balter into one of Knoxville's most-followed craft beer brands, earning a Netty Award and achieving a 92% increase in engagement rate.

Balter Beerworks