SourceScrub
4 Case Studies
A SourceScrub Case Study
LFM Capital, a Nashville-based private equity firm focused on manufacturing and industrial services companies, needed a faster, more consistent way to source deals and score leads. Its team relied on manual company research, subjective high/medium/low rankings, tedious market mapping, and heavy CRM admin work, which made deal origination time-consuming and inconsistent. LFM turned to SourceScrub and its data platform to modernize the process.
With SourceScrub’s custom scoring, search and filtering tools, CRM enrichment, and market-mapping capabilities, LFM built a more data-driven sourcing workflow and connected it to Altvia and Outreach.io. The result was a 295% increase in CRM direct outreach contacts, a 143% increase in executive-level contacts, a 200% rise in directly sourced opportunities, a 109% improvement in high-value target rate, and a 2.5x boost in team productivity. SourceScrub also helped save the BD team about 20 hours per week and replace 10 part-time interns with 2 full-time employees.
Jessica Ginsberg
Director of Business Development.