Case Study: Leading Private Equity Growth Firm triples deal volume with SourceScrub

Leading Private Equity Growth Firm Builds Proprietary Data Advantage with SourceScrub

Leading Private Equity Growth Firm wanted to identify non-transacted companies earlier and faster than competitors, and then expand that advantage across its broader investment platform. To do that, the firm turned to SourceScrub and its private company data platform, including SourceScrub’s data warehouse solution, to uncover promising bootstrapped companies and improve targeting for both new investments and portfolio add-on opportunities.

SourceScrub helped the firm build a proprietary data advantage by providing full-fidelity company data that a dedicated data team integrated into the group’s warehouse for deeper analysis and custom modeling. The result was faster outreach, better market intelligence, and a major increase in performance: deal volume rose from 13 deals in 3.5 years before SourceScrub to more than 30 deals in 2.5 years after adoption, a more than 3x increase, with transactions growing from about 4 per year to 12 per year.