Case Study: Hylo Athletics reduces packaging carbon footprint by 29% with Sourceful

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Hylo Athletics reduces packaging carbon footprint by 29% with Sourceful

Hylo Athletics, a purpose-driven athletics brand, aimed to further reduce the carbon footprint of its packaging, which already surpassed the norm by using water-soluble plastic inner bags. The challenge was to find a fully plastic-free alternative. They partnered with the vendor, Sourceful, to address this need.

Sourceful developed a custom, recyclable glassine paper inner bag as the solution. This plastic-free option was durable and allowed for easy order identification. As a result, Hylo Athletics now uses completely plastic-free, recyclable packaging and achieved a 29% reduction in the carbon footprint of their inner packaging. Sourceful's collaboration successfully met Hylo's sustainability goals.


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