Case Study: Loewe achieves immersive Chance Encounters exhibitions with SoundMachine

Loewe - Customer Case Study

Loewe, led by Jonathan Anderson, set out to extend its artisanal, fashion-meets-art identity by creating retail spaces that could host curated exhibitions like the Chance Encounters series. To support that goal, SoundMachine was engaged to help design the in-store environment—providing ambient soundscape and installation support so exhibitions could “breathe” and integrate more fully with the brand’s minimalist retail settings.

SoundMachine implemented a curated audio and environmental solution for Loewe’s Chance Encounters III in the Miami Design District, helping showcase works by Lionel Wendt, Richard Smith and Sara Flynn in a cohesive sensory setting. The collaboration reinforced Loewe’s artistic positioning and amplified the visitor experience and media presence around the exhibition; the case study notes these qualitative impacts but does not provide quantitative metrics.

Loewe

Jonathan Anderson

Loewe