Case Study: Woodards improves property search and mobile engagement with Soul+Wolf

Woodards increases new visitors 54% with Soul+Wolf

Woodards, a real estate company, needed to aggregate property listings from 14 different offices and present them in a user-friendly way to compete with major portals. Their challenge was to create a website that was both easy for users to navigate and simple for their team to maintain with time-critical information. They enlisted the digital agency Soul+Wolf to develop a solution.

Soul+Wolf developed a mobile-first website with an intuitive property search tool as its focal point. The solution, built with Node.js, seamlessly integrated data from all offices and featured predictive search. The results included a 54% increase in new visitors, a 36% increase in returning visitors, a 13% reduction in bounce rate, and over 16,000 additional mobile users in the first year.

Woodards