Case Study: Schots Home Emporium modernizes retail and trade commerce with Soul+Wolf

Schots Home Emporium unifies retail and trade operations with Soul+Wolf

Schots Home Emporium, an iconic Melbourne homewares and furniture retailer, faced challenges with a slow and cumbersome digital presence that failed to reflect its premium in-store brand experience. Their eCommerce site had performance issues, and the lack of a dedicated portal for their valuable trade clients created friction. Soul+Wolf was engaged to build a new digital foundation that could also integrate with their NetSuite ERP to unify operations.

Soul+Wolf implemented a solution by migrating the retailer to Shopify Plus and building a deeply customized integration with NetSuite. This synchronized product data, inventory, and orders, creating a single source of truth. The vendor also built a dedicated B2B trade portal, enabling self-service for trade clients. The result was a seamless, automated platform that reduced errors, freed up the operations team, and provided a scalable infrastructure for future growth.

Schots Home Emporium