Case Study: Wells Fargo Place elevates its brand and digital presence with Soulo

Wells Fargo Place launches a modern high-end website with Soulo, featuring 3D tours and local maps

Soulo was hired by Wells Fargo Place, a premier Class A office building in St. Paul, to address its outdated and static website. The old site did not match the sophistication of the building's high-end accommodations and failed to properly represent its prestige as a key landmark and the largest building in the city.

Soulo implemented a strategic solution that included a competitive audit, visual design, and WordPress development. The new design used a distinctive blue color palette and geometric patterns inspired by the building's architecture. Key features included embedded 3D tours and custom maps highlighting local amenities. The result is a modern, dynamic website that elevates the Wells Fargo Place brand as an industry-leading, desirable property and offers a luxurious user experience across all platforms.

Wells Fargo Place