Sopro
95 Case Studies
A Sopro Case Study
Wooshii, a global video production company in the marketing and advertising sector, wanted a more reliable way to generate new business as it grew aggressively. While channels like paid search contributed to marketing, the team struggled with volatility and inconsistent access to the right prospects at the right time. Wooshii partnered with Sopro to support its lead generation efforts and reduce pressure on internal teams.
Sopro implemented a tailored multi-channel prospecting campaign, including personalised automated outreach and LinkedIn outreach, acting as an extension of Wooshii’s team. The results were strong: Sopro generated 1,813 high-quality leads, drove more than £200,000 in revenue, and delivered a 70% ROI, outperforming Wooshii’s other marketing channels while creating a more consistent pipeline of opportunities.
Laura Smith
Head of Marketing