Case Study: Welding Alloys achieves up to 620% ROI with Sopro

Welding Alloys - Customer Case Study

Welding Alloys, a manufacturing company serving more than 150 countries, needed a better way to identify and reach prospects in niche markets. With limited resources and weak CRM engagement holding back lead generation, they turned to Sopro for support with targeted lead generation.

Sopro delivered a tailored lead generation program combining customer research, targeted outreach, and optimisation advice to improve campaign performance and CRM adoption. The results were strong: Welding Alloys achieved up to 620% ROI, generated over 1,322 positive responses, and expanded into new markets including Turkey, Peru, South Africa, Germany, and Mexico.

Welding Alloys

David Marshall

Marketing Manager