Case Study: Turnbull Ripley drives reliable sales leads with Sopro

How Turnbull Ripley used Sopro's prospecting to deliver reliable leads to their sales team

Turnbull Ripley is a UK creative branding and digital agency that wanted to develop interest in its brand and services, and secure more sales calls and meetings without having to build an internal business development team. To support this, the company used Sopro’s prospecting campaigns to reach owners, CEOs, and senior marketing leaders at small and medium-sized businesses across London, Scotland, and the South East.

Using Sopro’s prospecting service, Turnbull Ripley generated reliable leads for its sales team across sectors including staffing, financial services, real estate, and food & beverages. The campaign delivered a 19% response rate, a 4% lead rate, and an overall cost per lead of £46, helping Turnbull Ripley create a steady pipeline of sales opportunities with measurable efficiency.

Turnbull Ripley