Case Study: Hooray Health & Protection achieves consistent lead flow and 71 new clients with Sopro

Hooray Health & Protection - Customer Case Study

Hooray Health & Protection, an award-winning UK employee benefits and protection provider, needed a more reliable way to keep its sales consultants consistently engaged. Facing an insufficient flow of leads, the company turned to Sopro for help generating targeted opportunities and maintaining productivity across the sales team.

Sopro delivered a hyper-targeted lead generation program using personalised messaging, refined industry targeting, and ongoing optimisation to improve lead quality and email performance. The result was 1,339 leads and 71 new clients over two years, with an average of 56 leads per month, helping Hooray Health & Protection free up consultants to focus on closing deals and drive significant business growth.

Hooray Health & Protection

Charlie Cousins

Director