Case Study: GroundScope achieves 148 leads from targeted outreach with Sopro

GroundScope - Customer Case Study

GroundScope, a UK-based provider of a global ground transportation booking tool, needed to target and identify senior travel, procurement, and facilities roles within large companies to generate leads for its vendor-neutral service. Sopro implemented a targeted outreach campaign to engage these prospects across multiple industry verticals and regions.

The Sopro campaign successfully engaged 2,248 prospects, achieving a 46.6% open rate and generating 148 qualified leads. The most cost-effective leads came from the utilities sector and companies with 5,001-10,000 employees, demonstrating the efficiency of Sopro's approach in driving high-quality conversions for GroundScope.

GroundScope