Case Study: Culinary Artistas achieves 400 high-quality leads and scalable growth with Sopro

Culinary Artistas - Customer Case Study

Culinary Artistas, a female- and minority-owned cooking experiences company, partnered with Sopro to overcome its reliance on word-of-mouth, repeat customers, and newsletters for lead generation. While those channels worked to a point, they weren’t scalable enough to support growth, and previous attempts to buy email lists failed to convert.

Sopro created a tailored prospecting campaign with brand-aligned messaging and helped Culinary Artistas strengthen its lead-nurturing process. The result was 400 high-quality leads, a reliable pipeline of opportunities, and one standout event that drew 65 attendees and earned a 9.8 NPS score, leading to additional bookings and long-term client growth.

Culinary Artistas

Jesse Welsh

VP of Events and Operations