Case Study: Carelink boosts healthcare outreach and lead generation with Sopro

Carelink - Customer Case Study

Carelink, a UK-based provider of managed networks and infrastructure for healthcare, needed to identify and engage senior IT stakeholders to introduce their services and generate meeting opportunities. To achieve this, they partnered with the vendor Sopro on a targeted outreach campaign.

The solution implemented by Sopro successfully engaged 2796 prospects, resulting in 81 qualified leads. This equated to a strong 2.9% lead rate for Carelink, effectively launching new conversations with their target audience. The measurable impact was a cost-effective campaign with an overall cost per lead that successfully met their objective.

Carelink