Case Study: BrightSourced generates 206 leads with Sopro

BrightSourced - Customer Case Study

Sopro worked with BrightSourced, a UK-based management consultancy founded by procurement with qualified stakeholders in the UK restaurants, food production, and hospitality sectors.

To meet this objective, Sopro implemented a targeted prospecting campaign. The solution successfully engaged 5,012 prospects, generating a 31% open rate and 528 responses. This effort resulted in 206 qualified leads, achieving a cost per lead of £49.70 for BrightSourced. Sopro's campaign effectively initiated engagements, allowing the BrightSourced team to then build relationships and close significant new business.

BrightSourced

Simon Smith

Director