Case Study: STAND+ scales high-quality content and lowers CPA with Soona

STAND+ scales content with Soona across 25+ shoots

STAND+, a shoe brand designed for medical professionals and others who stand for long periods, faced challenges creating high-quality marketing content. Before using Soona, the founder struggled with do-it-yourself photography using an iPhone, which was inefficient and failed to produce professional results. They needed a scalable solution to streamline their content production.

By implementing Soona's virtual studio and professional services, including models and stylists, STAND+ transformed its content creation process. The solution enabled them to produce a high volume of quality visuals, which led to a reduced cost per action (CPA) for paid ads and contributed to quarter-over-quarter revenue growth. Soona's platform made it easy to plan shoots and distribute engaging content across multiple channels.

STAND+