Something Big
26 Case Studies
A Something Big Case Study
Something Big partnered with Wates, a UK construction company, to design its annual Inclusion & Diversity Impact Report. The challenge was to create a transparent report that clearly communicated Wates' progress toward a fairer workplace, presented pay gap data effectively, and brought its #WatesTogether strategy to life for a broad mix of stakeholders.
Something Big developed a creative solution focused on a narrative of progress, incorporating a refreshed visual identity with a glass motif to highlight underrepresented groups and authentic employee stories. The result was a coherent and credible report that won the Corporate Reporting Award for Best Approach to Diversity and Inclusion Reporting, successfully demonstrating Wates' accountability and tangible progress.