Case Study: Interplay Tech boosts player retention and revenue with Solitics

Interplay Tech boosts Month-1 revenue per FTD by 51% with Solitics

Interplay Tech, a fast-growing iGaming operator, faced the significant challenge of turning new player registrations into engaged, high-value customers. To address this, they partnered with the vendor Solitics to overhaul their customer relationship management (CRM) strategy.

Solitics implemented a solution featuring automated lifecycle journeys, real-time personalization, and gamified engagement mechanics. This approach led to substantial results for Interplay Tech, including a 51% increase in first-month revenue per new player, a 50% rise in average active player time, and a 3.2 times higher KYC completion rate, demonstrating the powerful impact of the Solitics platform.

Interplay Tech