Case Study: Studio Gecchelin achieves more design concepts in less time with SOLIDWORKS Industrial Designer (SOLIDWORKS)

Transforming Ideas Into Innovative Products With Solidworks Industrial Designer

Studio Gecchelin, an award‑winning industrial design firm based in Milan, faced limitations with its previous tools (CATIA V5 and Rhino) that hindered freeform sketching, sub‑D modeling, and collaboration with engineers. Seeking greater design freedom and a smoother path from concept to production, the firm turned to SolidWorks’ SOLIDWORKS Industrial Designer to address those creative and workflow barriers.

By implementing SOLIDWORKS Industrial Designer through SolidWorks (including participation in the Lighthouse pre‑release program), Studio Gecchelin captured ideas more quickly and created more design concepts in less time, while enjoying greater freedom to explore forms. The solution improved ease and speed of design changes, bridged industrial and mechanical workflows for better engineer collaboration, and facilitated evolving concepts into engineered products—delivering faster concept iteration and clearer paths to production.

Studio Gecchelin

Lorenzo Gecchelin

Principal and Lead Designer