Case Study: Maison Tournaire achieves 1600% architectural ring sales growth and faster deliveries with SOLIDWORKS Sell from SOLIDWORKS

Growing Configurable Jewelry Sales Online with SolidWorks Sell

Maison Tournaire, the French jewelry house behind the configurable "Architecture" collection, needed a way for customers to fully configure, visualize, order, and buy custom rings online to grow sales and expand its market. They chose SolidWorks’ SOLIDWORKS Sell product because most of their designs are already in SOLIDWORKS, making configuration setup straightforward.

Using SOLIDWORKS Sell, SolidWorks enabled automated online configuration, visualization, ordering, and production for more than one million possible ring combinations, streamlining workflows and retail reach. The solution drove a 1600% increase in architectural ring sales, a 10% rise in web traffic, and reduced delivery times by one week.

Maison Tournaire

Pierre-Loïc Senger

Designer3D