Case Study: World Trade Center boosts employee engagement with Solcre's mobile app

World Trade Center achieves 52% adoption with Solcre

Solcre was engaged by the World Trade Center, a global network of corporate hubs, to address a challenge with disconnected communications and a lack of engagement for professionals within its complex. The client needed a unified mobile experience to offer exclusive benefits and event access, moving beyond scattered emails and paper coupons while requiring integration with their CRM for future loyalty programs.

The solution implemented by Solcre was a mobile app built with Angular, Ionic, and AWS. It provided personalized event calendars, a digital benefits card with QR codes for redemption, and a marketing back office for campaign management. The results were significant, including a 52% adoption rate, 5.6 sessions per user monthly, and over 1,480 benefits redeemed in the first three months, greatly increasing promotion visibility and engagement.

World Trade Center