Case Study: Gross Liebental builds a distinctive residential community brand with SOLAR Digital

Gross Liebental builds a 100+ page brand book with SOLAR Digital

Solar Digital was hired by Gross Liebental, a large-scale real estate project in Ukraine, to develop comprehensive branding for its new self-sufficient residential community. The client's challenge was to create a unique visual identity that effectively communicated the development's premium quality, uniqueness, and accessibility to potential residents.

The solution from Solar Digital involved creating an extensive brand book and a multi-layered logo that combined several symbolic elements. They developed a full visual identity based on an oval shape and a distinctive color palette, which was applied across more than 50 different brand carriers. Solar Digital significantly exceeded client expectations, generating so many strong concepts that the main challenge was selecting just one, and the project became a standout case they are genuinely proud of.

Gross Liebental