Case Study: Virginia Physicians for Women boosts Google reviews and patient feedback with Sogolytics

Fueling improvements to patient experience and online reputation

Virginia Physicians for Women, a leading OB/GYN practice, faced challenges with its online reputation. Despite receiving positive patient feedback internally, the practice struggled to convert it into public Google reviews, and its existing survey tools could not automate review requests or provide actionable insights. They partnered with the experience management vendor Sogolytics to address these issues.

Sogolytics implemented an AI-powered platform that automated the distribution of post-visit surveys. The solution used dynamic exit logic to automatically invite satisfied patients to leave a Google review, making the process effortless. This strategy resulted in a 600% increase in positive reviews, with the largest location's count growing from 43 to 299. All six practice locations achieved and maintained ratings above 4.5 stars, and Sogolytics provided the real-time, segmented data needed to make operational improvements.

Virginia Physicians for Women

Katherine Bullock

Marketing Manager