Case Study: Molex improves sales engagement with Softweb Solutions' product catalog mobile app and PIM

Molex improves user experience by 30% with Softweb Solutions

Softweb Solutions partnered with Molex, a global electronic connector manufacturer, to address challenges caused by its reliance on a printed product catalog. The sales team struggled with slow product searches, time-consuming manual catalog preparation, and maintaining real-time data accuracy across regions for over 100,000 products, which was costing business opportunities.

The solution implemented by Softweb Solutions was a cross-platform mobile catalog app built with React Native and a Product Information Management system. This centralized Molex's product data, enabled instant search with filtering, and ensured real-time updates for the sales force. The results included a 30% improvement in user experience, a 20% increase in customer retention, and a 15% uplift in sales, empowering reps to close deals faster.

Molex