Case Study: Nielsen Holdings achieves faster product coding and improved operational productivity with Software AG (BigMemory)

Nielsen - Customer Case Study

Nielsen, a leading global measurement and insights company operating in about 110 countries, faced slow, regionally siloed workflows for product reference data. Operations relied on fat-client/green-screen systems that caused long waits and timed-out queries, creating bottlenecks for globally aligned product coding and delivery.

Nielsen replaced those systems with a platform built on Terracotta BigMemory and Quartz—using a 200GB in-memory store refreshed daily (with concurrent database writes) and a high-performance Search API for complex queries. The result: timeouts eliminated, coding throughput and downstream delivery accelerated, simpler organic growth, and plans to scale the in-memory store to multiple terabytes, driving measurable improvements in operational productivity and customer satisfaction.

Nielsen Holdings