Case Study: Largest Private Weather Enterprise achieves GDPR compliance with SoftServe

Gdpr compliance For leading private Weather enterprise

SoftServe helped the world’s largest private weather enterprise address GDPR requirements affecting personally identifiable information (PII) across its digital products, API, and business solutions. The customer needed to stay compliant with new privacy regulations while continuing to support advertising as a major revenue source on its website, using TrustArc as the consent manager.

SoftServe implemented a consent-based data control solution that limited or suppressed fields sent to vendors depending on user approval, and introduced three regimes: gdpr, exempt, and privacyByDefault. This enabled the customer to manage PII according to user preferences and remain GDPR compliant; the case study does not provide specific quantitative metrics, but it states that SoftServe delivered effective PII governance and compliance support.