Case Study: B2B Price Optimization Solutions Provider achieves custom Salesforce AppExchange deployment with SoftServe

B2B Price Optimization Solutions Provider Develops Custom Application for The AppExchange on Salesforce Platform

B2B Price Optimization Solutions Provider, a leader in B2B pricing optimization for more than 15 years, needed SoftServe to build custom software for its Salesforce environment. The company wanted a custom Salesforce application for AppExchange and integration between its AI-SaaS platform, Salesforce, and existing applications.

SoftServe developed and deployed the AppExchange application, enhanced the solution with Salesforce custom capabilities, and built real-time data synchronization between Salesforce and the application tier. SoftServe also implemented Visualforce and Lightning components, enabling differentiated pricing, personalized eCommerce discounts, analytics for pageviews and conversions, and dynamic tiered pricing for quantity breaks online.