Case Study: MobFox achieves scalable, high-performance mobile advertising with SoftLayer

MobFox - Customer Case Study

MobFox, a leading mobile advertising platform, needed an IaaS provider with broad server options, fine-grained customization, and real-time deployment to support its high-performance, on-demand ad platform. The company’s challenge was scaling resource-intensive, latency-sensitive mobile advertising services without downtime or delays as it expanded globally.

MobFox chose Softlayer, using a mix of bare metal and virtual servers plus Flex Images to move between environments and scale quickly. Softlayer’s API, private network, CDN, and pay-as-you-go model helped MobFox test new features, optimize workloads, and grow across Europe and the U.S., including opening a San Francisco office, while supporting over 100 billion impressions per month.

MobFox

Julian Zehetmayr

CEO, MobFox