Case Study: Retail Food Distribution Industry achieves modernized sales process and real-time in-store engagement with Softeq's iBeacon-enabled mobile app

Pumping Up The Traditional Sales Process With Advanced Technology Features

The customer, a provider of supply chain, warehouse management, logistics software and EPoS software for the wholesale and retail food distribution industry, needed to modernize its traditional sales process with mobile technology and sought a partner with strong mobile expertise, mature project management and effective distributed-team communication. Softeq was selected for its diversified mobile portfolio and proven experience delivering mobile projects.

Softeq developed an iBeacon-enabled mobile app that pushes location-triggered deal notifications and a web-based dashboard/administration console to manage beacons, content, app themes and reporting, with user authentication and a Waterfall delivery process. The project earned 100% positive client feedback and resulted in the customer selecting Softeq for another upcoming project, demonstrating measurable client satisfaction and commercial momentum.