Case Study: Brandleap achieves increased sales conversions and tighter customer engagement with Softeq's Marketplace & Dealer Locator

Increased Sales Conversions, Tighter Customer Engagement, And Improved Partner Relationships

Brandleap, a sales and marketing software provider, engaged Softeq to build a complex e‑commerce marketplace and dealer locator that seamlessly integrates with brand websites and supports direct, nondisruptive interactions between brands, resellers and buyers. The challenge required multiple third‑party integrations, secure payment handling, and a shortened path to checkout while preserving brand control and dealer management.

Softeq implemented a platform with a Buy button, Product widget, brand and dealer dashboards, and security via HTTPS, AWS and Stripe, using a Scrumban delivery model. The solution drove increased sales conversions, tighter customer engagement and improved partner relationships, was delivered on time and on budget, passed Best Buy’s audit, and is already in use by pioneers such as weBoost.

Brandleap