Case Study: Atlantic Dominion achieves superior customer service and faster order fulfillment with Softeon WMS

Strategic WMS Solution for Convenience Store Distribution

Atlantic Dominion is a leading Mid-Atlantic distributor of beverages, snacks, tobacco and grocery items, supplying over 10,000 SKUs to convenience and retail customers. Facing rapid retail growth, Atlantic Dominion needed better order visibility, improved capacity utilization and picking efficiencies (piece pick and cartonization), plus a sales tax solution for cigarette stamps and related reverse logistics — and selected Softeon and its Softeon WMS to replace their legacy ERP.

Softeon implemented its WMS across Atlantic Dominion’s two distribution centers, delivering multi-building inventory visibility, zone-based picking for frozen/dry foods, beverages and cigarettes, voice picking, slotting and travel-path optimization, automated cycle counting, and automated cigarette sales tax/returns processing. The Softeon solution boosted productivity and inventory accuracy, gained end-to-end order visibility, expanded on-demand distribution services, and helped Atlantic Dominion maintain a Top 20 ranking among U.S. convenience store distributors while materially improving customer service.

Atlantic Dominion

David S. Carter

Operations Director