Case Study: PrizePicks achieves 1M new members and double-digit auto-approval growth with Socure ID+

PrizePicks Adopts Game-Changing Identity Verification Solution to Accelerate Business Growth while Preventing Fraud

PrizePicks, the fast-growing skill-based gaming operator, faced a critical onboarding challenge: verify younger, next‑gen gamers with lighter credit histories without adding friction. Their previous KYC provider had weak fraud decisioning and low auto-approval rates, forcing many applicants into a costly manual document review handled by a 15‑person team. To address this, PrizePicks selected Socure and its Socure ID+ platform.

Socure implemented an end-to-end solution (Socure KYC, Sigma Identity Fraud, Sigma Synthetic Fraud, and Predictive DocV) to verify identities in real time and automate document checks. The result: double‑digit increases in auto-approvals, 1 million new members in 10 months, elimination of manual document verification (reallocating 15 staff), reduced fraud losses, and tens of millions in annual LTV growth — all delivered through Socure’s data‑driven identity verification.

PrizePicks

Jay Deuskar

Co-Founder and CTO