Case Study: Fnac Darty Group boosts in-store cross-sales with SoCloz E-Reservation

Fnac Darty Group boosts in-store cross-sales by 25% with SoCloz

Fnac Darty Group, a major European retailer of electronics and home appliances, faced increased competition from online pure-players and industry consolidation. To enhance its omnichannel strategy and growth, the company partnered with vendor SoCloz to implement its E-Reservation system.

SoCloz provided an omnichannel order management and E-Reservation solution, which was implemented quickly. This solution drove more in-store traffic and created a new buying experience. The results were significant, with more than 25% of customers who reserved an item online making an additional, unplanned purchase while in the store. SoCloz helped Fnac Darty effectively integrate omnichannel into its operations.

Fnac Darty Group